It all started when...

i was born in los angeles, california to joel and margaret chen. my grandparents were running a wholesale jewelry business in the jewelry mart in downtown los angeles, and this is where i spent a lot of my childhood while my parents worked to get their business off of the ground. 

always thinking the family business was boring, i studied hospitality management at new york university. after almost a decade in the hotel industry, i bit the bullet and finally came to work for jf chen. 

fifteen years later, i'm still here, and i am hoping to take jf chen and my own ideas even further in all aspects of our world.